About Us

Welcome to Curvy.pt , your online women's fashion store dedicated to celebrating beauty in all sizes. At Curvy, we believe that every woman deserves to feel wonderful, confident, and elegant, no matter the occasion.

Our journey began in Leiria in April 2016 with the opening of our first physical store, which quickly became a landmark as the first of its kind in the city to specialize in plus-size fashion. In 2018, we expanded our offerings, opening a space dedicated to lingerie, pajamas, loungewear, and accessories, all designed for curvy figures.
We've always stood out for our rigorous selection of quality brands , with cuts that perfectly adapt to plus-size figures. We believe that fashion is more than just clothing; it's a tool to enhance your beauty and well-being. Therefore, we offer personalized service , ensuring that every piece you choose makes you feel special.

Curvy is a family business , and Maria João is the face of our brand. She's the person behind our personalized service, building a relationship of trust and closeness with our clients, who know and trust her. With her passion, Maria João embodies the values of authenticity, confidence, and style we want to convey to every woman.
With the goal of reaching more women, we launched our online store in 2019. Now, in 2025 , Curvy.pt will become exclusively online , allowing us to reach an even larger audience, both in Portugal and internationally.

At Curvy.pt, you'll find a wide range of options for every occasion: from everyday wear to more formal options and even formal wear . More than just fashion, we offer an experience of well-being and confidence, because our priority is to ensure you feel wonderful in every piece you wear.

We know that every woman is unique, which is why we offer one-on-one services . If you can't find what you're looking for on our website, we can find something special for you. Just contact us to schedule your personalized consultation.